VWO x Storyblok
Go from guesswork to growth:
A/B testing and personalization strategy that delivers conversions.
Now you don’t have to involve a developer just to try a new headline.

Use VWO to run A/B tests and your personalization strategy
Hoping that content is effective isn't a strategy, it's a risk.
VWO, a leader in optimization and experimentation tools, brings the power of data-backed experimentation into Storyblok's dynamic Visual Editor. Create experiences that are proven to convert, all from where you already manage your content.
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Create and manage content visually
with a real-time preview of how every variant will look -
Test headlines, images, and CTAs
in a few clicks, no developer needed
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Drive conversions with data
and science-backed decisions instead of guesswork -
Deliver a personalization strategy
with real data on what your audience wants
With this integration, we're giving marketers and editors direct access to real performance data right where they're already working. No more toggling between tools, just powerful A/B testing integrated directly into your content workflow.
Free on Premium and Elite plans
The VWO plugin is provided at no extra cost for Premium and Elite Storyblok plans.
Users must have a VWO account with the Developer Plus add-on, or a VWO Enterprise account.
Talk to our team about getting started or upgrading your Storyblok plan to try the integration.