Meet Storyblok Labs — A Hub To Explore Innovations

Marketing, Developers
Olena Teselko
Try Storyblok

Storyblok is the first headless CMS that works for developers & marketers alike.

If you are looking to transform your content game from good to spectacular, this announcement is for you: Storyblok introduces a fun yet powerful hub for its users to innovate, experiment, and learn.

What is Storyblok Labs?

A hub for new features

Labs is a dedicated hub for new features. These aren't small ideas or tweaks; they're big, groundbreaking ideas that will make users' workflows easier and shape the future of content management. 

A collaboration environment

Labs is a place where users can collaborate with Storyblok. Nothing is static here; everything is in a state of becoming. And that evolution is driven by users sharing their experience of these new features with us.

Storyblok Labs is designed to give users the tools to pioneer new ways of working. It is an innovation engine that supports users in working faster and smarter and discovering new ways of managing their content.

Who can use Storyblok Labs?

Unlike other content platforms that make you choose between developer-friendly or marketer-friendly, Storyblok plays nice with everyone. That's why we built Storyblok Labs—a space where anyone can test-drive the latest features and discover smarter ways to work.

The best part? Most features in Labs are included in all plans. It's where innovation actually happens, not just where it's promised.

For marketing minds:

Want to shake up your content game? Here's what you get:

  • Test drive the newest features before anyone else, then weave them into your workflow for faster, better content delivery
  • Stay ahead of the curve by discovering fresh approaches that simplify your work and give you the edge
  • Get creative in our Concept and Ideation Rooms—tools designed to make your creative process flow, not flutter

For developer souls:

Ready to push some boundaries? Here's your sandbox:

  • Be the first to experiment with new features and find clever ways to level up your development game
  • Try things out in a safe space—test new features thoroughly before they hit your production environment
  • Help shape Storyblok's future. We're built by developers, for developers, and your input helps us create tools that actually make sense

Creating content is supposed to be fun and full of possibilities. But for users of legacy CMS platforms, it’s become a slow and frustrating chore filled with restrictions. We believe working with a CMS should be a joyful experience that makes it easy for brands to use content to make a bigger, faster market impact. Storyblok Labs is a natural next step in driving that vision forward.

Dominik Angerer, CEO and Co-Founder of Storyblok

What can you find in Storyblok Labs now?

Ideation Room

The Ideation Room is your creative playground, where ideas flow freely! This dynamic space lets you draft, edit, and organize your thoughts with total freedom. Powered by AI, the Ideation Room is like your co-pilot, always by your side, ready to help you polish existing content or conjure up fresh ideas from scratch at your command. 

Whether you're in full brainstorming mode or fine-tuning your concepts, the Ideation Room flexes to match your creative rhythm. 

AI Translations

Deliver your content to a global audience with Storyblok's AI-powered translation capabilities. Now available to all users, this feature lets you create internationalized content faster than ever before. The AI Translations system preserves your brand's unique voice and tone while adapting content for different markets. 

Whether you need to translate individual fields or entire folders of content, the system handles text-based translations seamlessly at any scale.

Concept Room

Think of the Concept Room as your team's digital whiteboard where ideas take shape. It's a collaborative space where you can visualize how everything in your project connects—no more confusing spreadsheets or tangled diagrams.

Want to map out your project structure? Just drag and drop boxes to create your concept map while your team works alongside you in real-time. Additionally, you can link these concepts directly to components in the visual editor, turning your ideas into actual content faster than ever.

Get ready to transform how you plan and build —the Concept Room is landing in Storyblok Labs soon.