ROIROI - Your premier eCommerce partner
Storyblok is the first headless CMS that works for developers & marketers alike.
ROIROI stands at the forefront of eCommerce excellence, boasting a dedicated team of 80 professionals and an impressive roster of clients, ranging from Europe’s fastest-growing brands to global enterprises. With a mission to empower brands, ROIROI leverages expertise across three core pillars: PLAN, BUILD, and GROW. This strategic approach ensures measurable and sustainable success for every client.
What sets ROIROI apart is their commitment to a bottom-up competence approach, working closely with clients to meet their unique needs. Beyond just building websites, ROIROI drives business growth through intent-driven strategies and processes. Their comprehensive service spans eCommerce and marketing strategy (PLAN), high-end web development (BUILD), and performance marketing (GROW), creating an unmatched platform for growth and scalability.
Innovative solutions and advanced technology
In response to the market's shift towards flexible yet standardized solutions, ROIROI addresses this challenge with their bespoke eCommerce accelerator, ROI². This innovative framework provides a robust foundation for growth while integrating unique, scalable commercial solutions.
ROIROI's tech stack is designed for both flexibility and high performance. Utilizing a customized design system in Figma, the agency develops solutions with their proprietary ROI² framework, incorporating Next.js for storefronts, Node.js for orchestration, and Tailwind for UI components. The framework’s MACH compatibility and comprehensive monitoring tools ensure that ROIROI’s solutions are fast, adaptable, and future-proof, providing clients with optimal performance and reliability.
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ROIROI is Storyblok's Partner of the Month for October 2024
ROIROI's journey with Storyblok
In 2021, ROIROI’s new CTO initiated a review of their technology stack, leading to a pivotal moment. One of the tech leads suggested a change in the CMS due to complexity issues with the existing system. Storyblok stood out as the only well-known solution with a Visual Editor, which was a key feature ROIROI and their clients needed.
Since then, ROIROI has opted for Storyblok for several compelling reasons:
- Visual Editor: Simplifies user experience for content editors and marketing managers, making content management more intuitive.
- Flexible Content Organization: Ideal for handling multi-market content architecture, crucial for global brand growth.
- Customization: Ability to tailor the CMS with plugins to meet specific client needs.
- Performance: Fast response times due to caching and CDN, ensuring optimal performance.
Storyblok's intuitive Visual Editor and flexible content organization make it an ideal choice for managing multi-market content and supporting global brand growth.
Our clients are now thrilled with the ability to edit content with full context and a visible preview. This improvement has led to Storyblok becoming a crucial part of ROIROI’s service offering, with most projects now utilizing the CMS.
Storyblok’s CMS has also resolved significant challenges for ROIROI and their clients. Previously, clients faced dissatisfaction with a CMS that wasn’t optimized for website content management. Storyblok’s user-friendly editing and preview features were a game-changer. Additionally, the access to partnership onboarding materials and a free development environment facilitated the rapid team expansion of ROIROI’s team of developers.
Made with Storyblok - CHIMI
CHIMI, a fashion brand established in Sweden in 2016, sought to overcome limitations with their existing technology stack to support their global expansion and product diversification. Their previous system, based on WordPress and WooCommerce, posed challenges in managing localization, scaling eCommerce operations, and adapting content across different markets. Recognizing these constraints, CHIMI needed a more flexible and scalable solution to enhance their digital strategy and operational efficiency.
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CHIMI Website September 2024
Transitioning to Storyblok marked a significant upgrade for CHIMI. The adoption of Storyblok led to a 50% reduction in work and a 100% improvement in product page load times. The platform's Visual Editor and Reusable Content Blocks allowed CHIMI to streamline content management and localization efforts. Storyblok's capabilities in internationalization and integration with their eCommerce platform, Centra, were instrumental in positioning CHIMI for sustained growth and innovation in the competitive fashion industry.
Localization involves a lot more than just additional languages, and with Storyblok, we have the capacity to have more control over how we localize for certain markets, including handling diverse payment options. It's about using technologies that facilitate rather than complicate our goals.
Made with Storyblok - MORJAS
MORJAS, a luxury Swedish footwear brand founded in 2017, faced scalability and performance issues with their WordPress platform as they expanded globally. To address these challenges, they partnered with ROIROI to transition to a more robust setup featuring Centra for eCommerce, Storyblok’s CMS, and React. This upgrade aimed to improve site performance, manage their growing product catalog, and enhance the customer experience.
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Morjas Website September 2024
The re-platforming project significantly benefited MORJAS, resulting in a faster website with a perfect 100 for technical SEO. This result was achieved 'out of the box,' and ROIROI and Morjas continue to work on further improvements. Storyblok CMS and React enhanced internationalization, allowing for better management of multiple languages and currencies. The new platform also improved customer engagement through effective review and loyalty programs, reduced return rates with a precise size guide, and increased conversion rates. This strategic upgrade positioned Morjas for continued growth and success in the luxury market.
Partner of the Month
We're thrilled to announce that ROIROI is Storyblok's Partner of the Month for October! Their exceptional use of Storyblok’s CMS has significantly enhanced their clients' experiences and contributed to their impressive growth. ROIROI's innovative approach and successful projects highlight their outstanding capabilities, and we're proud to celebrate their achievements and partnership with us.
